Scottsdale  ·  Paradise Valley  ·  Phoenix

Marta Walsh

Nearly half of Arizona’s luxury listings never sell.

We know because we counted all 39,539 of them — every $2M+ listing since 1998. That research is how we price, and it’s published free on this site.

Twilight over a Scottsdale luxury home and pool

Marta came to Arizona luxury real estate from Wall Street — years of trading and market-making that changed how she prices, negotiates, and reads a market. She works primarily with sellers, alongside Matt Walsh, who runs the marketing, research, and technology behind every listing. Fifteen years, two people, one standard.

Original Research · Updated August 2026

The only full-history study of Arizona’s luxury market.

One Shot analyzes every $2 million-plus listing ever entered in the Arizona MLS — 25 years, 29,322 selling campaigns — with the data rules and methods published in full. No other agent in Arizona has done this work. We give it away.

48%
of luxury selling campaigns ended without a sale — rising to 65% above $10M
80 days
median time to contract — the “priced right, sells in days” rule is false at every tier
In public
where the discount is taken — through visible price cuts, before a buyer ever writes an offer
Read the full study All research

What it means for your home

Above $2 million, an asking price isn’t a prediction — it’s a survival strategy. The buyer for a distinctive property arrives on their own schedule; the launch price decides whether your listing is still credible when they do. We price from the whole record, not three comps and a feeling.

How we price a luxury home
For homeowners whose listing didn't sell

Did your listing
expire?

You're in the half the research describes — and it usually isn't bad luck, and it usually isn't the house. Wrong price strategy, weak photography, narrower exposure than you were told. We've taken listings that sat for years and sold them in days.

501
Days on Market
Result: Expired
10
Days on Market
Result: Sold

"We used another broker for a year before listing with Marta and Matt and were very pleased with the change. They never pushed for a concessionary sale — they felt our home was priced correctly. This rang true when it sold." — Pam & Glen, Paradise Valley

Marta Walsh

About Marta

Marta Walsh

Lyon's Elite · Top 1% · Russ Lyon Sotheby's International Realty

Before Arizona, Marta spent years on Wall Street — trading, market-making, learning how pricing really works under pressure. That background is why this site has a research section: she prices from data because that's how she was trained to read a market.

A NYU Stern graduate in Finance & Marketing, fifteen years in Scottsdale, Paradise Valley, and Phoenix luxury, consistently among the firm's top producers at Russ Lyon Sotheby's.

"Walsh, Better."

Work With Marta

The Communities

The addresses she knows best.

Guides, live listings, and a seller's read on the neighborhoods that define the market.

Ultra Luxury
Ultra Luxury
Paradise Valley
Paradise Valley
Silverleaf
Silverleaf
Desert Mountain
Desert Mountain
Estancia
Estancia
Mirabel Club
Mirabel Club
View all communities →

Client Reviews

In their own words

“Matt and Marta are truly the best realtor team! They've sold 2 of our houses, helped us buy 2! A pleasure to work with, easy to approach, very knowledgeable plus able to handle my craziness when the deal is close at hand.”

Lisbeth R.
Scottsdale · Sold and bought

“We have used Matt and Marta on at least three separate occasions. Each time they were very professional and diplomatic when it came to working with all parties to broker the best possible deal! They were extremely good at making sure the legality of the sale was done right. Worth every bit of the commission.”

John N.
Scottsdale · Sold

“Working with Marta and Matt Walsh to sell our Scottsdale home was an outstanding experience. They were knowledgeable, professional, responsive, and a pleasure to work with from start to finish.”

Wayne N.
Scottsdale · Sold

“When we first listed, we chose a well-known 'Team' company. Few showings. We took our house off the market for the summer. When it was time to re-list, one agent stood out — Marta Walsh. She said the photos weren't quality enough for a luxury property like ours. She was right. We appreciate Marta's cheerful tenacity and Matt's willingness to try anything. They always listened and stuck with us through a lengthy, tough market.”

Bob K.
North Scottsdale · Bought & sold 3 times with Marta

“Marta was always on top of everything. When I would call to check on something, it usually had already been done, from arranging services, to letting in Fire inspectors when the buyers Agent failed to show up. Always easy to get a hold of and never lets anything slip through the cracks.”

Brian K.
McDowell Mountain Ranch · Sold

“I very much enjoyed working with Marta and really appreciated her professionalism, knowledge and attention to detail. She provided great market insights and produced excellent marketing materials. She handled both my residential purchase and the sale of my existing property which she sold in just five days so that I was able to purchase and close within the same week. She definitely managed the process and kept it all on track!”

Karen T.
Gainey Ranch · Sold and bought

“Outstanding! Marta and Matt have been the best realtors we've ever worked with. Having bought and sold 16 homes all across the US, we've never experienced such professionalism and expertise! They made selling our home easy!”

Denise & Eddie
Scottsdale · Sold
Read all reviews →

Guides

The parts nobody explains to you.

Plain-English guides to the Arizona contract and the communities behind the gates — written from deals we have closed, not from a template.

Pricing a Luxury Home in Arizona Read the guide → How AI Is Already Changing Your Arizona Real Estate Transaction Read the guide → Which Scottsdale community is yours? Read the guide →
Research Full-history MLS studies with published methods Guides The Arizona contract, explained from practice Market Notes Short observations on what the market is doing The Edit Travel, dining, and design — curated by Marta

The Edit

Living well, on and off market.

Travel, dining, and design worth knowing — curated by Marta.

What Tucson Kept
Travel What Tucson Kept
Enchantment, in the Canyon
Travel Enchantment, in the Canyon
Two Tables in Paradise Valley
Dining Two Tables in Paradise Valley
Browse The Edit →

What is your home worth right now?

Get an instant Zillow estimate — then Marta's real assessment. No email required to see your number.

Check My Home Value →

Get In Touch

Let's talk
strategy.

Whether you're ready to list, just thinking about it, or your last listing didn't work out — a conversation costs nothing.

Direct
480 274 5710
Email
Office
Russ Lyon Sotheby's International Realty
6900 E Camelback Rd, Suite 110
Scottsdale, AZ 85251

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